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Online MKT Leader


Job Title: Online MKT Leader
Our Client: A Leading Consumer Goods Company
Country: China
Location: shanghai, China
Specialisation: Sales & Marketing
Salary: $100,000-$200,000
Job Reference: 5049
Contact Person: Dennis PARK Recruitment Consultant
Contact Email: dennis.park@cesna.com
Job Published: 2024-09-18
  • [Position] Online MKT Leader
  • [About Our Client] our client is a global leading Cosmetics company
  • [Job Summary] Online MKT

Job Description

  • 1) Business strategy planning and operation
  • - Market research: Market trends and competitors analysis, business direction presented
  • - Partner Management: Managing existing partners and expanding new discoveries (Channel and Category)
  • - Planning/developing and launching new collaborative products
  • 2) General product development
  • - Renewal: Upgrades and improvements to existing production products
  • - Market analysis and product strategy review management by category
  • - Product development and portfolio management
  • - New Product Full Calendar and Performance Monitoring
  • - USP setup and planning confirmation and improvement management by line and product
  • 3) Marketing Strategy and Planning
  • - Establishment and direction of brand strategy, operation (vision by product category)
  • - Integrated management by channel and IMC marketing management
  • - In marketing strategies Improve brand competitiveness with
  • - Review and manage efficiency against marketing costs
  • 4) Others
  • - Timeline and task management, performance management

Qualifications

  • 1. Academic background: Irrelevant
  • 2. Related major: No relation
  • 3. Age: Irrelevant
  • 4. Gender: Irrelevant
  • 5. Nationality: Korea
  • 6. Career:
  • - 18+ years of total experience
  • - Experience in on/offline business strategies for cosmetics (consumer goods)
  • - Experience operating offline stores (such as H&B stores)
  • - Experienced in general brand operations and organizational management
  • - Business planning and accounting reporting experience.
  • 7. competence
  • - Understanding the company's strategy and direction of development
  • - a person with excellent leadership skills
  • - Foreign language proficiency (preferential treatment for Chinese/English speakers)
  • - Developing human resources through exemplary words and actions and active feedback

What's On Offer



Apply online or feel free to contact us directly for more information about the opportunity. Due to the high volume of applicant, we regret to inform that only shortlisted candidates will be notified. Thank you for your understanding.


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Dennis Park

+86 151 2100 2093

dennis.park@cesna.com

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